Top 12 Reasons – Why Your Website Needs SEO

Top 12 Reasons – Why Your Website Needs SEO by Pro SEO Partner

Think you have a business, but no one knows about this! Your business or website does not appear in the world’s two best marketing platforms, search engines and social media! It is a horrible dream for every entrepreneur or investor. The best way to increase your website or business visibility to search engines and social media is SEO (Search Engine Optimization), not investment. Investment or paid advertisement is a factor in increasing visibility, but it is not the best factor at all. SEO helps you reach local and global customers. So, to improve your business visibility to a broader audience and customers, SEO is the best practice.

Think again: you have a website, but no visitor visits your website. Then, how will you benefit from your website? No way. So, the solution is paid advertisement or SEO. But paid advertising is not the best option here because you only get traffic when you invest money. In addition, you will get less traffic using paid advertisement than SEO. The most popular website got maximum visitors from SEO, not paid ads. However, they invest millions of dollars in paid advertisements like PPCs, Backlinks, etc. So, mind it, “More SEO = More Traffic”.

We spend a huge amount of money on social media boosts or search engine ads, but most times don’t get considerable results. One of the main reasons behind it is the wrong audience selection. Our valuable ads show the people who may not be interested in our business. So, we lose our valuable dollars without return!

SEO is the best solution here. People search for a specific keyword, and search engines show the relevant websites or web pages. So, the conversion rate is many times greater here than paid ads. Also, we can collect high-quality leads from our website’s visitors, who may be our future customers!

A brand is not created overnight! After a long time of effort and hard work, a business becomes a brand. And in this current tech world, SEO can help you to become a brand. When people search for a specific product or service on social media, search engines, or other platforms and always get your business in the top 10 list, then they must recognize your business as a brand! It sounds silly, but it is true for this tech generation. So, to increase your brand value and recognition, you must do SEO for your business.

Trust is not only a word but also a key factor to a successful business. Sometimes, you see that people do anything right or wrong to listen to a few words from a specific person! Why? Because people rely on him, trust him. In this global village, day by day, the scamming rate is increasing significantly. So, a trustworthy brand value is more important for a successful business.

SEO is a better solution here! When people see your business everywhere, they will automatically start to trust your company. It is not a concept; it’s a mindset! Not only this, but many big occurrences also occur from only a website post! This is the power of domain authority of a website. You can use your website not only for business purposes but also for leading a specific group of people. So, to increase your brand credibility and authority, SEO is the right hand for you.

SEO is a long-term process, and the key factors of SEO change continuously. But one thing may never change: “A better user experience”. A hidden SEO trick is “Better User Experience = Better SEO”!

User experience is a very crucial thing for a website. If visitors aren’t comfortable scrolling your website, they may not come a second time to your website. And they do not recommend your website to their network. That means you not only lose a valuable customer but also lose your future customers and traffic! SEO helps you improve your website’s design and layout.

If you have a lot of better content on your website but lower user experience and lower website usability, you can’t get significant results from your website. And not only a web designer but also an SEO Expert can improve your website’s User Experience and Usability. So, you need an SEO Expert to increase your website User Experience and Usability.

“Minimum investment but maximum result” is a dream of every entrepreneur or investor. But what fulfills this dream in the case of your website? Highly paid advertisement or comparatively lower-paid SEO?

The answer is that comparatively lower-paid SEO can fulfill your business dream. Because a highly paid advertisement gives you some temporary visitors or sales, which is stopped when you stop investing money, but SEO is a cost-effective long-term investment that gives you organic visitors and customers. And day by day, these organic visitors and customers will increase significantly if you can keep your SEO performance. Although we need both SEO and paid advertising, but SEO will be the first priority here.

Do you think how many audiences (your PPCs or social media ads or campaigns) convert to lead and how many leads convert to your customers? The conversion rate is surprisingly low. Generally, you get only a few customers from thousands of leads from your ads or campaign.

But you get a lot of valuable leads and customers from your website for free! And the conversion rate of your website’s leads is many times greater than your paid ads or campaign. The reason behind this is better SEO of your website and webpages! Your webpages show only your targeted people in SERPs (Search Engine Results Pages), so the audiences are more specific, and the leads are more qualified. So, for better organic leads and more customers (and, of course, higher revenue!), you need to do better SEO of your website.

For optimizing local business, Local SEO is a mandatory thing in this tech world. Maximum time, people search for local things (such as hospitals, restaurants, shopping centers, etc.) in Google Maps first, then social media, then search engines, and finally from local people or billboards. So, if your business is not visible on such platforms, you probably lose a huge number of customers every day. Local SEO is the best solution here. Sometimes, a well-optimized local business website might not rank because of local SEO! It’s a hidden SEO trick I learned from my mentors. So, if you have a local-based business, Local SEO is the first priority for your marketing.

Maximum people think that backlink is very important for SEO. But the truth is that backlink is more important for website traffic and domain authority than SEO. That means backlinks can help you to increase your website traffic and increase your domain authority. But what is the best way to get many backlinks? Invest money or SEO?

The answer is SEO. Investing money gives you some backlinks for your website. At an earlier stage, it’s important for your website, but the best way to get many backlinks for free is SEO! Maximum popular websites got their maximum backlinks from SEO, not from buying it. So, to get many backlinks for free, you need to optimize your website’s SEO performance.

SEO means not only displacing a keyword in some important places or creating an XML sitemap, but also improving a website’s overall performance. From Keyword Research, On-page SEO, On-site Optimization, Content Optimization, Mobile Friendliness, Website’s Speed to Backlinks everything includes in SEO. That means, better SEO means a better-optimized website. So, to improve your website’s overall performance, you need to improve your website’s SEO performance.

Think you have an optimized website with enough visitors and enough sales. But one day, you see that your website appears nowhere! Or the maximum keyword ranking of your website falls! The reason behind this is that your website got a penalty from Google or another search engine. But why does Google penalize you? Because your website violates Google’s webmaster guidelines or breaks other search engine rules and regulations.

Penalizing a website is a huge loss for a website owner. And if your website is an e-commerce website or affiliate website, you lose literary everything! Your income should fall to 00 in that time! So, be very careful about search engine rules and regulations and their important updates! And well-optimized SEO can help you to avoid penalizing your website!